DonAK
President of FC Barcelona
Ur wrong. The saudi league is gaining lots of viewership in the MENA region now after those investments (considering that lots of north african players are recruited there already). So by "no one" i think u are just speaking from uniformed assumptions. Doubt the Saudis give that much of a shit about europeen viewership for now at least. They target some type of leadership in the region... affaire à suivre
Brother I know people from that region. Most of them are more interested in European football, which you can see when they have friendlies there with packed stadiums.
Meanwhile the attendance is down in Saudi this season by 10% despite all the big stars being brought in.
You're also delusional if you think people in the MENA region are going to tune into the Saudi league rather than EPL, La Liga.
Whatever "potential" the Saudi league have is miniscule. It's at the end of the day just another shit league like so many others. Besides with them already having secured the World Cup they might change their plans to promote themselves a bit differently.